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Corporate & Private Motorsport Entertainment |
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Rallying, Offroad Karting, Quad Bikes, Many Other Activities |
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Promoted By Protosport, N.Ireland |
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For The Rallysport Association Website, Visit: www.therallysportassociation.com |
Spring Special Deal Bring a group of 15 or more to the Alltrak Rallysport Centre, Monday to Friday, for a Rallykart Grand Prix Event or Nova Rally Challenge Event and the organiser goes FREE!
Alltrak Rallysport Celebrate Ten Years At The Top Created in 1997 out of a passion and with a vision for the future of four wheeled Motorsport, Alan Hyde formed Alltrak Rallysport. Alan had previously raced both karts and quads and had been a Northern Ireland Champion five times. |
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The original idea was to manufacture a
range of high quality off road racing karts, a design based on both kart
and quad qualities which could be used on farm land, beaches and terrain
other than tarmac. Initially a children’s machine was produced and
within a year an adults model was created for commercial use and The
Alltrak Rallysport Centre situated on a 23 acre site at Bluestone in
Craigavon was opened in August 1997 with an initial fleet of six Alltrak
Rallykarts. Having produced around 60 of these high quality, hand built
Alltrak machines it was quite clear that manufacturing was not
profitable enough to be viable business sense and was discontinued and
concentration was targeted solely on learning and building the
entertainment part of the business. A new revolutionary concept was introduced in 2002 at the Kings Hall motor show called The Vauxhall Nova Rally Challenge; which meant that entertainment rallying, normally offered as an expensive schooling experience, was now offered in a real competitive format affordable by basically everyone. Alan had studied the competition, some local, some in the Republic and some overseas and it was realised that to get a decent ‘blast’ in a rallycar was very expensive with prices starting well in excess of £100, in Alan’s opinion, way too expensive in this country and in actual fact, a bit of a ‘rip-off’ really. These packages were wrapped up in the form of a rally school with classes and instructors, lessons, certificates with tea, coffee and biscuits – just to get a drive in a rallycar……….! Because of the expense and format the volume of participants was low and overheads were high so it was a vicious circle. The Vauxhall Nova Rally Challenge was not a school but a competition where participants could not only drive a rallycar but they would be encouraged to do so as fast as they can, against the clock in a competition against others – a real rally with trophies and bubbly for the winners and at a cost, at that time of only £39 it was affordable by almost everyone, ideal for corporate and private groups. It proved to be an instant success. In 2003 Alltrak Rallysport introduced The Subaru Impreza Driving Experience with one car and also offered a range of packages including Quadbiking, Mudplugging, Digger Driving, Archery and other imaginative activities. A successful approach to marketing both through conventional media and the internet prompted rapid growth with the introduction of two more Imprezas and the Nova fleet was increased to ten cars and in 2006 the business became the first Irish winner of a Shell Oils sponsored UK and Ireland National award for innovation and success. Click Here Also in 2002 The Rallysport Association was formed again with a unique formula in N. Irelands Motorsport world. Click Here The Rallysport Association invites owners of rallycars to attend events both run at Bluestone in Craigavon and at other race circuits in the province. The underlying formula is again family orientated and affordable. To achieve this The Rallysport Association had to remain independent of the Motor Sports Association, who are the body who provide guidance and insurance to car clubs and require a hefty contribution from all income. The Rallysport Association had to acquire its own insurance and have the vision that some day not too far away that they were going to be successful. Due to the fact that all RSA events took place on a ‘closed’ venue and not public roads, children from 12years were permitted to compete with adult supervision. These kids gain a tremendous amount of experience in their formative years and indeed many have gone on to the top of British and Irish Rallycross Championships as young as 16 and 17 years old while their mainland counterparts are still driving with their ‘L’ plates up! To say the RSA has been a great success is an understatement. The RSA has promoted 36 Rallysprint events during 2006 and 2007, the most by any club or organisation in the UK by far. Over 700 different competitors have driven in at least one RSA event in 2006/7 and new participants appear at every event with many now travelling from as far away as Dublin and the West Coast of Ireland. The basic business ethos for both Alltrak Rallysport and The Rallysport Association is what the low cost airline industry has also achieved - ‘affordability without compromise’ where basically we have opened the door to anyone to come to us and experience the thrill of a wide range of real motorsport activities at prices much lower than our competitors. We put smiles on peoples faces and ensure our customers get much more for much less each time and every time. |
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